Inside Book Publishing
Price: $35.95
Add to Cart- ISBN: 978-0-415-44157-5
- Binding: Paperback (also available in Hardback)
- Published by: Routledge
- Publication Date: 13th June 2008
- Pages: 320
This title is available at our discretion as an Examination Copy to qualified adopters:
About the Book
How do publishers work and make money? Why do they exist?
This expanded and thoroughly revised fourth edition of Inside Book Publishing is designed for students of publishing, authors needing to find out publishing secrets, and those wanting to get in or get on in the industry. It addresses the big issues – globalization of publishing, the impact of the internet – and explains publishing from the author contract to the bookshop shelf.
It covers:
• how the present industry has evolved,
• publishing functions - editorial, design and production, marketing, sales and distribution, and rights
• the role of the author,
• copyright and contracts,
• the sales channels for books in the UK, from the high street to ebooks, and
• getting a job in publishing.
It features:
• topic boxes written by expert contributors,
• a glossary of publishing terms,
• suggestions for further reading,
• a directory of publishing organizations, and
• a companion website (http://www.insidebookpublishing.com/).>
It is an essential tool for anyone embarking on a career in publishing, and a useful handbook for those who are in the industry and for authors. 1. Introduction 2. A Short History of Modern Trade Publishing 3. The Consolidation of Non-Consumer Publishing 4. The Characteristics of the Main Publishing Sectors 5. Creating and Protecting Value 6. The Author 7. Commissioning 8. The Author Contract and Product Development 9. Design and Production 10. Marketing 11. Sales and Distribution 12. Rights Sales 13. The Sales Channels for Books in the Uk 14. Getting Into Publishing Giles Clark is the Copublishing Adviser at The Open University Angus Phillips is Director of the Oxford International Centre for Publishing Studies, Oxford Brookes University.Table of Contents
About the Author(s)
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